Welcome to the Future of Marketing Analysis

Ever felt bogged down by piles of marketing campaign data and wish for an easier way to analyze it? If so, it’s time to step into the future with ChatGPT-4. This AI tool is not just designed to assist you with simple tasks, it’s here to revolutionize your approach to marketing analysis.

Now, you might be wondering, “If GPT-4 for sheets isn’t working for me, what’s different this time?” Well, let me introduce you to a combination of a custom Excel formula and a new GPT-4 prompt designed specifically to analyze your marketing campaign data. Let’s dive in and see how this changes the game.

The Edge You Gain

As a marketing specialist or business owner, leveraging ChatGPT-4’s capabilities will provide you a competitive edge. Here’s what you stand to gain by incorporating this tool in your marketing analysis:

Simplified Data Analysis: The custom Excel formula and GPT-4 prompt cut through the clutter, making it easier for you to interpret and utilize your marketing data.

Enhanced Efficiency: The combined use of Excel and ChatGPT-4 can save you countless hours of manual data analysis, thereby increasing your productivity.

Better Decision Making: With clearer, quicker insights, you’ll be able to make more informed decisions regarding your marketing campaigns.

Cost Optimization: The tool allows you to evaluate various campaign metrics like the cost per result, CPC, and CTR, thus enabling you to optimize your ad spend.

Customizability: If you’re analyzing different campaign data types like purchases or transactions, you can modify the formula to suit your needs.

Remember, the strength of your marketing campaigns largely depends on your ability to analyze and interpret your data effectively. ChatGPT-4, combined with the power of Excel, offers a pathway to streamlined, data-driven decision-making.

Ready to Revolutionize Your Marketing Analysis?

The Process

Step 1 – Export Your Ad Performance Data From Whatever Platform You Desire to Analyze

Step 2 – Select Which Data Points You Want to Analyze.

Step 3 – Write Your Excel Function.

Excel Formula:

=CONCAT(A2, $M$1, $B$1, $L$1, B2, $M$1, $C$1, $L$1, C2, $M$1, $D$1, $L$1, D2, $M$1, $E$1, $L$1, E2, $M$1, $F$1, $L$1, F2, $M$1, $G$1, $L$1, G2)

*To Note

This formula only works with the following setup and will need to be modified if you’re analyzing different campaign data types like purchases or transactions.

Column A – Ad Names

Column B – Amount spent

Column C – Leads

Column D – Cost per result

Column E – Link clicks

Column F – CPC

Column G – CTR

Column L – –

Column M – ,

Step 4 – Write Your Prompts.

GPT-4 Prompt:

Here’s who I want you to be:

– (Tell ChatGPT who you want it to be.)

Here’s what I want you to do:

– (Tell ChatGPT what you want it to do, be specific)

– I want you to review the data I have pasted below regarding our ad performance. 

– I want you to present your answers to the following questions with headings that are labeled 4 pixels larger than the rest of your answers so I may clearly distinguish between data & heading. This should be made in plain text and not html or css.

– I want you to answer these questions:

— Are you finding any data correlations showing ads containing tombotquote or tomquote? I want you to review each KPI like amount spent, leads, cost per result, link clicks, CPC, and CTR and tell me any correlations you find.

— Aiming to achieve the highest lead volume at the lowest cost per lead, what actions would you recommend here? 

Here is the information about our business:

– (Tell ChatGPT what you do and what services you offer.)

Here is my target audience:

– (Tell ChatGPT who your target audience is, utilize plenty of demographic data if possible.)

Here is the data I want analyzed:

– (Paste the data from the excel formula forcing the KPI’s into sentence format.)

Step 5 – Run the Analysis Within ChatGPT-4.