How to Write Longform Articles That Cover Topic Depth, Keyword, and More

Ever wonder why your articles seem like they’re missing that special touch, even when they’re AI-assisted? Maybe, just maybe, you’re not squeezing the full potential out of ChatGPT. Let’s change that.

Alright, marketers and business owners, you’re in for a treat. You’ve seen countless articles on how to harness the power of ChatGPT. But if you’re still scratching your head wondering, “Why doesn’t mine sound quite like the pros?” – I’ve got a secret to spill.

The Power of Structured Instruction: 

When you sit at your keyboard and blurt out a generic command, expecting a masterpiece, that’s like throwing a dart blindfolded. You might hit the board, or you might poke someone’s eye out (metaphorically speaking, of course). But what if there was a surefire way to hit the bullseye every time?

Benefits of Harnessing ChatGPT the Right Way:

  1. Depth & Precision: Dive deep into your chosen topic and address aspects that others may overlook.
  2. Tailored to Your Audience: Personalization is the name of the game. When you structure your prompts correctly, you’re not just shooting in the dark; you’re giving precise instructions on how to craft content for your target demographic.
  3. Flexibility: With the power to tweak, change, and adjust, you’re in control. This isn’t just about creating an article; it’s about sculpting a masterpiece.
  4. Consistency: Say goodbye to thin, flimsy content. By breaking down your instructions, you ensure a uniform density of information throughout.
  5. Brand Trustworthiness: The more relevant and engaging your content, the more your readers will trust your brand. It’s that simple.

Here’s a Glimpse of What’s to Come:

  • The art of building an outline.
  • Tweaking and enhancing: how and why?
  • Diving deep: One section at a time.
  • The final touch: Publishing and promotion.

Here is the prompt: 

 Step 1: Building the Outline

Who I want you to be:
– You’re an expert copywriter.

What I want you to do:
–  I want you use to headings, sub-headings. Write headings in bold and underlined format so I can distinguish them between the other content.
– I want you to use contractions, idioms, transitional phrases, interjections, dangling modifiers, and colloquialisms.
– Avoid using repetitive phrases and unnatural sentence structures.
– I want you to provide a list at the top of the blog article outlining each of the headings the article covers.
– We want users to feel they can trust our brand.
– The target audience should have actionable takeaways.
– Start by writing the article outline.

Here is what I want you to write on:
– My target audience are real estate agents.
– I want to teach them how to cold call.

Step 2: Enhancing the Outline
Here is where you’ll use follow-up prompts like:

Option 1: I want to cover additional topics in section (section heading), please elaborate.

Option 2: I want to answer additional questions in FAQ style within (section heading), please elaborate.

Option 3: I’m unhappy with (section heading), please suggest a different approach.

Step 3: Finishing the Outline and Beginning Writing
Once you’re complete with the outline, it’s time to write.

Start by writing one heading section at a time. This prevent ChatGPT from cutting corners and will avoid producing thin content.

Step 4: Publish and Promote!

Navigating the vast landscape of the digital world is no easy feat. With a sea of content out there – the good, the bad, and the forgettable – making a mark becomes all the more crucial. Harness the might of AI, arm yourself with the best strategies, and let your content shine. Because when it comes to the content game, only the best make a lasting impression.

P.S. Remember, mastering ChatGPT isn’t just about writing. It’s about strategizing, analyzing, and above all, understanding. With the right tools at your disposal, you’re already several steps ahead.

Till next time, stay sharp and innovative.

Lendahire Team

ABOUT US

Allow us to introduce our author, Mathew Bojerski. Mathew’s clients notched up more than $100 million in online revenue last year, and he’s not stopping there. With over $20 million in managed ad spend and 10+ years of experience, Mathew and his team are ready to take on challenging new projects in the AI business & marketing sphere.

Mathew is the founder of Lendahire, a powerhouse of full-stack media buyers dedicated to creative testing & strategy, audience optimization, and creating ads & landing pages that convert. We’re driven by data, fueled by “jumping out of the chair” ideas, and believe transparency leads to better decision-making.

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